OUR APPROACH

State right from the start why you are communicating, what you expect to achieve and how progress will be measured.

• Ask the right questions and clearly identify the issues
• Choose messages carefully so as to clearly position the employer’s intention and satisfy each audience’s need for information
• Set a clear direction with specific and measurable objectives

Identify the best mix of communication channels to effectively reach your target audiences.

• Choose the right mix taking into account all the possibilities provided by:
  • Face-to-face communication
  • Written communication
  • Online communication, including video

Bring in the creative talent you need to stand out and win the attention of your audience.

• Draw on the creative talents of graphic designers, illustrators, narrators, etc.
• Put care and attention into content presentation
• Create a distinctive communication as a mark of respect for your employees